Kyle Mckenzie
Information
©NULL SOCIETY 2024 All Rights Reserved
NULL SOCIETY is a creative incubator focused on nurturing and evolving the intersection of art, design, music, and knowledge. We function as a dynamic encyclopedia, continuously absorbing and reflecting the unspoken and internalized aspects of society. Our work results in evergreen, yet ever-changing, art forms that resonate with the current cultural landscape.

We engage in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to our commissioned work, we initiate our own projects and foster collaborations. We believe in open negotiation processes over fixed solutions and boundaries, standing as a pillar in a decaying world.
Studio
01 About
Providing creative resources and services that consist of design, motion, visual identities, websites, packaging, apparel, and physical spaces for clients in many diverse fields at large and small scale. We engage in both practical design and conceptual consulting for institutions and projects, with an emphasis on design, bridging industry and culture.

Our self initiated projects consists of everything we love. Navigate to "Special Projects" in the filtering system on the nav bar to view 'selected practices'.
02 Services
Strategy and Positioning
Visual Identity
Art Direction
Book Design
Signage and Environmental
Corporate Interiors
Packaging
Digital Design
Research + Development
03 Selected Clients
Adidas
Bose
Bad Bunny
BRP
Red Bull
Paramount Studios
Spotify
Free People
Porsche
Will Smith
Nike
New Balance
Netflix
Contact
Commissions/Collaborations
↗orders@nullsociety.co
General Inquires
↗info@nullsociety.co‍
Studio Inquiries
↗studio@nullsociety.co‍
Job Inquiries
↗job@nullsociety.co‍
Library
Our space is located in LOS ANGELES, CA.
We are an invite only library x gallery.

You can submit an application to become a member here

Library Card holders gain exclusive access to articles, events, private house parties, and job hirings.
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Information
Kyle McKenzie is a multidisciplinary creative working across commercial campaigns, branded content, graphic design, and art direction. Based in Los Angeles, his practice began in South Florida, where early experiments with skate films and music venues gradually developed into directing projects for emerging brands. By his late teens, he was freelancing full-time and producing self-initiated visual work that shaped his approach to cross-disciplinary practice.‍He has since worked with musicians, cultural figures, and companies including Ludacris, Red Bull, Porsche, Netflix, Nike, and Bose. His projects span photography, motion, and graphic design, often times combining disciplines. In 2024, Kyle founded NULL SOCIETY, an anti-disciplinary studio and incubator focused on stories, cultural research, and conceptual design. Through this platform, he continues to develop collaborations, spatial experiences, and occasional product releases.‍



Services
Engaging in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to commissioned work, he initiates his own projects and foster collaborations. Kyle believe in open communication processes over fixed solutions and boundaries, standing as a pillar in a decaying world.


Contact
Inquiries
kyle@kylemckenzie.com
Instagram
@kylecmckenzie
Thank you! Your submission has been received!
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(view)
Direction
Liquid Death
Directed and photographed the Liquid Death × Heavy Pedal campaign, blending 16mm film and VX1000 skate visuals to capture the raw energy and street culture of cycling.
Direction
Liquid Death
Directed and photographed the Liquid Death × Heavy Pedal campaign, blending 16mm film and VX1000 skate visuals to capture the raw energy and street culture of cycling.
View Project
No items found.
Direction
Liquid Death
Directed and photographed the Liquid Death × Heavy Pedal campaign, blending 16mm film and VX1000 skate visuals to capture the raw energy and street culture of cycling.
(view)
Full Production
Free People
Free People’s Feel Free in FP summer campaign, featuring Ava Phillippe, Keiynan Lonsdale, and Brittany O’Grady, captured a carefree spirit and individuality through our production and post production of the season’s collection.
Full Production
Free People
Free People’s Feel Free in FP summer campaign, featuring Ava Phillippe, Keiynan Lonsdale, and Brittany O’Grady, captured a carefree spirit and individuality through our production and post production of the season’s collection.
View Project
No items found.
Full Production
Free People
Free People’s Feel Free in FP summer campaign, featuring Ava Phillippe, Keiynan Lonsdale, and Brittany O’Grady, captured a carefree spirit and individuality through our production and post production of the season’s collection.
(view)
Direction
Sea-Doo X Daniel Ricciardo
Direction for Sea-Doo for their most exclusive high-performance personal watercraft ever created. In partnership with F1 driver Daniel Ricciardo to bring a fresh Sea-Doo perspective on the world of high-performance watercraft. Bold, unique, with an attitude that commands the water.
Direction
Sea-Doo X Daniel Ricciardo
Direction for Sea-Doo for their most exclusive high-performance personal watercraft ever created. In partnership with F1 driver Daniel Ricciardo to bring a fresh Sea-Doo perspective on the world of high-performance watercraft. Bold, unique, with an attitude that commands the water.
View Project
No items found.
Direction
Sea-Doo X Daniel Ricciardo
Direction for Sea-Doo for their most exclusive high-performance personal watercraft ever created. In partnership with F1 driver Daniel Ricciardo to bring a fresh Sea-Doo perspective on the world of high-performance watercraft. Bold, unique, with an attitude that commands the water.
(view)
Photography
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
Photography
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
View Project
No items found.
Photography
JACQUEMUS
An editorial stills campaign for JAQUEMUS, for which we conceptualized an elegant representation of the modern woman to celebrate a core handbag silhouette. A reinforcement of existing core brand identity stylized with intention to appeal to the young, high-end female consumer.
(view)
Cinematography
Red Bull TV
'Dear 39th St' is a feature-length documentary following American cyclist Justin Williams and his mission to ignite Criterium racing. Served as Director of Photography for this high-octane, heartfelt film.
Cinematography
Red Bull TV
'Dear 39th St' is a feature-length documentary following American cyclist Justin Williams and his mission to ignite Criterium racing. Served as Director of Photography for this high-octane, heartfelt film.
View Project
No items found.
Cinematography
Red Bull TV
'Dear 39th St' is a feature-length documentary following American cyclist Justin Williams and his mission to ignite Criterium racing. Served as Director of Photography for this high-octane, heartfelt film.
(view)
Spatial
Kali Uchis
Approached by STURDY to produce two bespoke visuals for a limited-run Kali Uchis show. Both pieces evolved through a design progression inspired by 1980s signage and vintage Las Vegas marquees.
Spatial
Kali Uchis
Approached by STURDY to produce two bespoke visuals for a limited-run Kali Uchis show. Both pieces evolved through a design progression inspired by 1980s signage and vintage Las Vegas marquees.
View Project
No items found.
Spatial
Kali Uchis
Approached by STURDY to produce two bespoke visuals for a limited-run Kali Uchis show. Both pieces evolved through a design progression inspired by 1980s signage and vintage Las Vegas marquees.
(view)
Direction
MVMT
Approached by MVMT Watches in 2019 to direct and produce a commercial spot for their Blacktop watch campaign.
Direction
MVMT
Approached by MVMT Watches in 2019 to direct and produce a commercial spot for their Blacktop watch campaign.
View Project
No items found.
Direction
MVMT
Approached by MVMT Watches in 2019 to direct and produce a commercial spot for their Blacktop watch campaign.
(view)
Direction
Will Smith
I handled the video production, photography, and art direction for the Bel-Air Athletics campaign. The award-winning entertainer introduces the first ever capsule of his Fresh Prince clothing line, dubbed the Bel-Air Athletics collection, with references to the iconic Fresh Prince.
Direction
Will Smith
I handled the video production, photography, and art direction for the Bel-Air Athletics campaign. The award-winning entertainer introduces the first ever capsule of his Fresh Prince clothing line, dubbed the Bel-Air Athletics collection, with references to the iconic Fresh Prince.
View Project
No items found.
Direction
Will Smith
I handled the video production, photography, and art direction for the Bel-Air Athletics campaign. The award-winning entertainer introduces the first ever capsule of his Fresh Prince clothing line, dubbed the Bel-Air Athletics collection, with references to the iconic Fresh Prince.
Information
Kyle McKenzie is a multidisciplinary creative working across commercial campaigns, branded content, graphic design, and art direction. Based in Los Angeles, his practice began in South Florida, where early experiments with skate films and music venues gradually developed into directing projects for emerging brands. By his late teens, he was freelancing full-time and producing self-initiated visual work that shaped his approach to cross-disciplinary practice.
‍
He has since worked with musicians, cultural figures, and companies including Ludacris, Red Bull, Porsche, Netflix, Nike, and Bose. His projects span photography, motion, and graphic design, often times combining disciplines.

In 2024, Kyle founded NULL SOCIETY, an anti-disciplinary studio and incubator focused on stories, cultural research, and conceptual design. Through this platform, he continues to develop collaborations, spatial experiences, and occasional product releases.
‍

Services
Engaging in both practical design and conceptual consulting for institutions and projects, with an emphasis on creative direction. In addition to commissioned work, he initiates his own projects and foster collaborations. Kyle believe in open communication processes over fixed solutions and boundaries, standing as a pillar in a decaying world.
Inquiries
kyle@kylemckenzie.com
Instagram
@kylecmckenzie
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
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